Aryanization

An advertisement for the cigar and tobacco makers Walter E. Beyer, formerly Loesser and Wolff. Loeser and Wolff was a successful Jewish-owned business that was Aryanized. The advertisement shows an irate man who wants to know why everyone in the firm is in a meeting. The man gets more and more upset until a woman comes out of the office. The irate man asks her whether he is actually at the firm of Loeser and Wolff and the woman and the man at the desk address the camera and say that Loeser and Wolff is now Walter E. Beyer. An old photo of Loeser and Wolff fades into a new photo of the shop with the name Walter E. Beyer. Actors Rudolf Platte (flustered client) and Eduard Wenck (male receptionist) appear in the advertisement. Wenck had a prior role in Jud Süss.